When Elevale or you change seat prices, existing clients keep paying their current price until their next renewal. New signups and new seats added before renewal use the updated price immediately. This article explains timing, wholesale vs retail, and what to tell clients.
The simple rule
New clients and new signups → new price straight away.
Existing subscriptions → current price until the first renewal on or after the effective date you schedule.
You must give at least 30 days notice when scheduling a client retail increase in Reselling → Pricing.
Your billing period, not the calendar month
Price changes apply at each subscription''s own renewal date in Stripe (their billing anniversary), not on the 1st of the month or a single shared date.
Monthly clients: e.g. subscribed on the 12th renew on the 12th each month.
Annual clients: price stays fixed until their annual renewal, which may be many months after the effective date.
Example: effective date 1 August, client renews 15 July → still old price on 15 July; new price from 15 August onward.
Elevale wholesale vs your client retail
When Elevale raises its wholesale base, you receive an email. Your client retail is unchanged unless you schedule your own increase.
Elevale''s application fee on Connect subscriptions updates at renewal to match the new wholesale floor.
When you raise markup or client prices, pick an effective date. Existing Connect clients move to the new retail price at renewal; use the copy-to-client message in Pricing to notify them.
Seats added mid-period
If you add a team member before an existing client''s renewal date, the new seat is billed at the current live price (which may still be the old price until renewal). After renewal, all seats on that subscription use the new scheduled price.
Plan changes and seat decreases
Scheduled plan downgrades and seat decreases still apply at renewal. A pending price change is combined with those changes so clients are not double-charged or left on the wrong tier.
Immediate upgrades charge the new plan now and clear conflicting renewal schedules so billing stays correct.
Scheduled monthly ↔ annual switches combine with a pending price change at renewal.
What clients see
Connect clients see a banner in Workspace Settings → Billing when a retail price change is scheduled (current → new price and renewal date).
Wholesale-only Elevale increases do not change client retail, clients typically see no retail price banner for those.
You can copy a client-ready notice from Reselling → Pricing after saving a scheduled increase.
If scheduling fails
After Save & Sync, Elevale enrolls each Connect subscription in Stripe. If enrollment fails for a workspace, you see a warning in Pricing, the client may see a billing alert, and agency admins receive email plus in-app notification. Elevale retries failed enrollments weekly. Contact support if a client stays stuck on an old price after the expected renewal.